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Sharpie® Joins Forces With PGA Tour's Chad Campbell To Introduce Two New Tools For The Golf Bag -- Sharpie Retractable And Sharpie Mini
Posted on January 27, 2005
Oak Brook, Ill.- Sharpie, the popular brand of permanent markers widely known as the autograph pen of choice and a favorite among golfers to indelibly mark their golf ball, is teaming up with the PGA Tour's Chad Campbell to show how links lovers can ADD strokes to their game. What? "I have been using Sharpies to mark my golf ball for what seems to be my whole life," said Campbell, who along with PGA Tour's David Toms, comprise Sharpie's PGA Tour team. Both Chad and David were members of the 2004 Ryder Cup team. "But when Sharpie showed me the new Sharpie Retractable and Sharpie Mini, I have been adding more strokes to my game - marking the golf ball that is."
No More Caps To Fumble With
Sharpie Retractable markers are an eight-color fine point permanent marker series that require no caps and can be operated by simply using one hand - just click, mark and swing away. Golf ball in one-hand and marker in the other - it's just that easy. Protected from drying out using a leading edge Safety Seal ValveTM system that closes tight when the marker tip is retracted, the markers use quick drying, nontoxic ink approved by the Arts and Crafts Materials Institute. Sharpie Retractable is the first retractable marker from the brand.S
Sharpie Retractable markers are available in eight colors: black, red, blue, green, orange, berry, lime and turquoise. The suggested retail price for 2-, 3-, 4-, and 8-packs is $4.89, $7.33, $9.78, and $19.56, respectively.
A Miniature Marker For Golf
Individuals wouldn't expect to find the words "miniature" and "golf" at this year's PGA Merchandise Show. But they will be surprised to find a new series of Sharpie permanent markers called Sharpie "Minis," perfect for marking your golf ball. Sharpie Mini markers have a cap clip, which allows the golfer to attach it to a golf bag or key chain and a fine tip for bold color. Half the size of a regular Sharpie Fine Point marker, these markers use quick drying, nontoxic ink approved by the Arts and Crafts Materials Institute.
Sharpie Minis are available in twelve colors: Black, Red, Blue, Green, Lime, Berry, Purple, Aqua, Orange, Burgundy, Plum, and Navy. The suggested retail price for 4-, 8- and 12 -packs is $5.93, $11.73, and $17.78, respectively.
Sharpie Leaves its Signature on Schools and the Community - Autographs in Action
The 2005 Sharpie Retractable Autographs for Education program is a national education campaign that enlists the help of professional athletes and celebrities like the PGA Tour's Chad Campbell to ask everyday people for their autographs. In exchange for collecting one million autographs, Sharpie will donate $1 million in school supplies and funds to students, parents and teachers in communities across the country. Sharpie is kicking off the program during the week leading up to football's biggest game.
Sharpie Retractable's commitment to Autographs for Education also includes resources for teachers and fun for students online. From school supplies and scholarships to lesson plans and a virtual autograph wall, more information can be found on the Sharpie Web site, www.sharpie.com.
In the community, Sharpie Retractable's Autographs for Education tour will criss-cross the country in a fleet of Sharpie-branded all-terrain vehicles throughout 2005, stopping at local festivals and special events. The vehicles feature interactive games, product sampling opportunities, and official entry forms for the signature collection effort. Complete sweepstakes rules and entry methods can be found at retailers nationwide and at www.sharpie.com.
Sharpie has been sponsoring rising star Chad Campbell since 2002, and the PGA stand-out David Toms since 2001. In 2005, Sharpie is Campbell's lead sponsor appearing on the pro's hat at all tour events.
About Sanford®, Makers of Sharpie®
For more than 40 years, Sharpie is the popular brand of permanent markers long-associated with the autograph experience. Sanford, maker of Sharpie, is a division of Newell Rubbermaid Inc. (NYSE: NWL), a worldwide leader in the manufacturing and marketing of writing instruments, art products and office organization, including such well known brands as Paper Mate®, Sharpie®, Parker®, Waterman®, EXPO®, Foohy®, uni-ball®, and Rolodex®, among others. Sanford makes more than 6,000 products, ranging from markers, pens and pencils to professional art products, fine writing instruments and office organization products. Visit sharpie.com or sanfordcorp.com for more information.