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College Basketball's Most Memorable Moment Nets Donation To The V Foundation For Cancer Research

Mar 24, 2004

BELLWOOD, Ill - Amid the frenzy of March, basketball fans across the nation have spoken by highlighting their most memorable moment in men's college basketball history.  Today, Accent Highlighters announced the winning moment for its online campaign - none other than the miraculous jump shot in the 1982 University of North Carolina/Georgetown championship.

"Basketball has routinely contributed to some of the greatest moments in sports history," said Richard "Digger" Phelps, legendary Notre Dame coach and broadcast analyst.  "Great moments make great basketball, and I'm proud to have kicked off this program and been involved with Accent so we can recognize those moments - and, more importantly raise funds for The V Foundation."

To demonstrate a love for the sport and support for The V Foundation, more than 17,000 basketball enthusiasts and sports writers cast their votes, which helped raise the $25,000 that Accent will donate in the University's name. 

"The University of North Carolina is honored that Accent will be making its donation to the V Foundation in recognition of our famous alumni's game-winning shot," says Steve Kirschner, Director of UNC's Athletic Communications. "Dean Smith is the winningest coach in college basketball history and a strong supporter of the V Foundation, so it is only fitting that the greatest moment in college basketball history be one that clinched a national championship for Coach Smith."

Hoops fans across the nation entered their own top moment for consideration or selected from the 10 finalists, which were identified by more than 100 sports writers across the country through an online poll. Based on results from the initial survey, the following moments were top picks for sports writers:

  • 35% - N.C. State's last-second win over Houston in the 1983 championship game
  • 22% - Christian Laettner's jumper to beat Kentucky in '92 East Regional Final
  • 14% - Texas Western, with five African-American players, defeat Rupp's Kentucky team
"UNC has historically produced talented players and been a leader in the college hoops arena," said Greg Stoner, president of Sanford, makers of Accent.   "We're thrilled to donate $25,000 in this fine institution's name, especially since it's for such a great cause."

About Sanford®

Accent Highlighters, introduced in the early 1960s, to this day remain one of the most popular brands of information organization tools for home, office and school.  Made by Sanford, a division of Newell Rubbermaid Inc. (NYSE: NWL), the company is a worldwide leader in the manufacturing and marketing of writing instruments, including such well known brands as Sharpie®, Paper Mate®, Parker®, Waterman®, EXPO® and uni-ball®, among others. Sanford makes more than 6,000 products ranging from markers, pens and pencils to professional art products and fine writing instruments.  Headquartered in Bellwood, Ill., the Company has approximately 10,000 employees worldwide.  For more information on Sanford and its family of brands, please visit or call 800.323.0749. 

About The V Foundation for Cancer Research

The V Foundation for Cancer Research was established in 1993 by ESPN and legendary basketball coach and broadcaster, the late Jim Valvano.

The Foundation is dedicated to funding research to locate the causes and develop the cures for the more than 100 diseases that are cancer.  To date, The V Foundation has raised more than $32 million and funded more than 190 cancer research grants.  The V Foundation is nationally recognized for the efficiency with which it operates, directing 85 cents of every dollar raised to research.  Join us in the quest to make Jim Valvano's final dream a reality - that victims will become survivors and that this disease that claims the lives of so many of our loved ones, will devastate no more.  For additional information about The V Foundation, visit our website at or contact The Foundation at 1-800-4JimmyV.

For more information contact Susan Wassel at 630-481-2018, or email